Archive for the ‘Search Engine Optimization’ Category

Yahoo Site Explorer – Going, Going….Gone!

Tuesday, January 10th, 2012

For more than 6 years VisionCourse, SEO professionals, and anyone else interested in their website’s one way anchor linking strength used Yahoo’s Site explorer tool…now, no longer.

Anchor linking is still one of the most important elements of creating “relevancy” for web businesses. Through strategically placed links on high ranking blogs, articles, directories, competitive sites and many other techniques, the one thing in common was that we were able to track the progress of the anchor link growth with Yahoo! Site explorer. This was a free tool that not only enabled us to view one way in links, but to also get a better sense of our own internal link structure as well.

Yahoo Site Explorer - Going, Going….Gone!
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Local SEO and Why Your Business Will Fail Without It

Tuesday, January 10th, 2012

Like consumers online behavior, Google changes all the time. Rather than looking upon this as a negative, we now know it is imperative to keep an eye on these variances and updates. In order to keep up with the multitude of onsite updates, consumers need to be aware of what these changes mean and why it affects their local online businesses.

Local SEO with Google Places
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SEO Auditing and Why It’s Important

Tuesday, January 10th, 2012

SEO auditing is one of the internet based marketing tools that are not only free, but a necessary marketing tool that will separate your online business from its competitors.

The definition of SEO is the method used to boost the ranking or frequency of a Web site in results returned by a search engine, in an effort to maximize user traffic to the site.

The definition of Audit is a thorough check or examination to inspect, correct, and certify.

SEO Auditing and Why It’s Important

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How S#%t MY Dad Says Helps Explain Dips in Google Ranking & Traffic Decreases

Tuesday, January 10th, 2012

It is not so much what you are doing right, but what you are doing wrong that can negatively affect your Google page rank and traffic. Follow these 30 steps to help improve your onsite rankings and to clean up the negative influences hurting your overall SEO efforts.

Whenever my brothers and I would complain to my dad, and say something like, “Well Mike doesn’t have to go to practice today, why do I?” His next immediate thing he would say and I quote, “You worry about you pal!”

How S#%t MY Dad Says Helps Explain Dips in Google Ranking & Traffic Decreases

Not ever wanting to hear that as a child, I now realized that he was absolutely right. He meant that I should be concerned with my situation and understand why I had to go to practice and my brother Mike did not. It wasn’t about choosing favorites, but was about the subtleties of surrounding factors that alter or “explain” the situation. The same should apply to businesses in trying to reach their onsite goals and objectives. Let me explain…

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How SEO Can Save Your Online Brand, Build a Stronger Reputation

Tuesday, January 10th, 2012

More often than not, I hear clients tell me, “I want to be #1 in Google organic search”. And I say to them, are you ready for this? They seem to scratch their heads and ponder that question for what seems to be only a few seconds, and answer “YES”.

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Google and Social Media – And they Said It Wouldn’t Last

Tuesday, January 10th, 2012

Google Analytics. Check. Facebook. Check. Twitter. Check. All in one place? Check. As of July 25th, Google has officially succumbed to social media analytics. Not only is +1 button data built on the platform, but they’ve also released coding that better explains social data including action and behavior. Coding for Facebook’s “Like” button and Twitter’s “Tweet” button are now found on the analytic page.

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